yes the egyptians had makeup- small vessels containing a white lead based makeup have been found by archeologists in tombs. i believe that the sumerians also had makeup. so it stretches back at least 5000 years or more.
i believe that some of the cro magnon tribes also covered their faces with mud red ochre or colored animal fat as evidenced by early cave paintings- so i am sure that their holy men were in charge of their primitive cosmetology- which would take things back tens of thousands of years.
No one knows the year it started but it has been around forever, as for women have always been concerned about how they look even way back then in B.C and A.D
men and women* Just look at Egypt in the early days.