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How to apply mascara correctly?

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So, I'm beginning to use mascara. I've read a bunch of stuff online about how to apply mascara and how to curl your eyelashes. But I still can't seem to get it right. When I curl my eyelashes it looks nothing like other peoples curled eyelashes. The lashes at the corner of my eyes don't curl. I wonder if I'm doing it right. It always pinches my skin! When I apply mascara it doesnt even look like I have mascara on. I can't tell any difference. Other girls, its like really obvious. I mean I dont want to make it really obviously and dark but I want my eyes to stand out more.. Tips or anything?