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What's the deal with Hannah Montana?

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I just looked up Hannah Montana on Google and Wikipedia- found out a bit about her (She hasn't been anyone of interest in New Zealand), and checked out a few of her performances put on youtube. Sure, she can sing and dance- she's a talented kid. I just don't see her as anything terrible new or innovative... it seems like another Lizzie Maguire.

But my question is this: Why are people so brainless that they'll pay horrendous amounts of money to see the latest pop-tart trend on stage?

It's even harder to understand why people will pay around and up from $260 US, when I can go to a Day long concert in New Zealand (Big Day Out) and see bands like Garbage, The Foo Fighters, NOFX, The Killers, Muse, My Chemical Romance etc... for $110 NZ (around $84 US)!

What makes Hannah Montana worthy of such expense tickets?