How can I keep the color in my hair?

My natural hair color is a medium brown and I have dyed it blonde for quite awhile. I decided to go back medium \ dark brown with a red tinit and the color is fading right out. WHat can I do to keep the color? I am using the Pantene red expressions.

Answer #1

Hi,

Red pigment is the hardest to keep in hair. When dying your hair red, use cool water to rinse your hair and that closes the cuticle of the hair shaft - that’ll help a LITTLE bit, but there isn’t much you can do.

Also, switch to Redken dyes if you haven’t (DoubleFusion Reds by Redken gets great reviews).

Hope that helps.

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