Listing top-selling items on Amazon.com can be very profitable. Read our blog to find out what to sell and how to skyrocket your revenue on the marketplace.
Last years were unlike any other time in world history. The pandemic has forced businesses to adapt. Amazon as an e-commerce giant has also faced changes and challenges: significantly increased traffic, alterations in the list of most popular products, and a higher than ever dependence of users on the convenience of shopping online. So far, it is difficult to say what 2022 will be like for the world economy. However, it may give us a chance to recover a little from the Covid-19 crisis.
Finding a profitable niche and products is one of the most difficult and responsible tasks for sellers who want to bring their business to Amazon. The success of operations and future earnings depend on it. Thus, in this article, we will explain what the best-selling goods in 2022 are and how to look for a promising segment. So, keep on reading.
We do not recommended to start working on the Amazon platform with:
-Goods requiring large initial investments.
-Items with high competition. Most visitors will give preference to sellers with a good rating and a large number of positive reviews. By the way, after listing your goods, feel free to use any Amazon feedback service to grow the number of testimonials and increase sales conversion.
-Large-sized products that require high transportation and storage costs. The smaller the dimensions of the product are, the lower the additional costs you get.
-Too expensive products.
-Goods that are technically complex.
-Products that violate copyright and other categories prohibited on the site.
-Goods with hazardous elements in the composition, the sale of which requires a special permit.
According to research, in 2021, consumers in the US made purchases on Amazon for the following reasons:
Please note: the main reasons people buy products on Amazon are usually related to the convenience of making a purchase (fast delivery, easy return procedure, access to reviews and reviews of products on the Amazon site, etc.). Only 22% of users shop on Amazon in search of "unique things" that they can't find in other stores.
What does this say in the context of our topic? First, when you decide what to sell on Amazon in 2021, it is not necessary to look for some revolutionary, innovative, and unique products.
It is more about finding a product that A) is of interest to quite a few people and B) that you can deliver to the buyer either through the Amazon FBA program or through FBM, but at the same level of service.
There are two categories of products, the level of sales of which was affected by the introduction of quarantine in many countries.
Demand for cosmetic products grew by 7%. However, if we talk about specific types of cosmetics, the sales of skincare products increased by 8%, while the demand for decorative cosmetics, by contrast, fell by 1%.
At the same time, people have become less likely to buy clothes and shoes. Demand for this category of goods fell by as much as 41%. Moreover, the decrease in sales is observed at all points: home clothes (-27%), sportswear (-37%), accessories (-48%).
Is it worth deciding to sell on Amazon in 2022 in light of the above? It’s up to you. As the pandemic is fading off, we suppose that the demand for those goods is likely to recover.
Finally, let's talk about the most obvious way to find the best-selling products on Amazon. You can look for the most popular products divided into categories in the list of bestsellers. However, keep in mind that Amazon's list of bestsellers is based on the marketplace's ratings for each product. They are calculated based on sales volume and speed, updated every hour, and changed several times during the day.
So, using the bestseller list, you can get acquainted with the most trendy products, but there is no guarantee that these products will remain the bestsellers throughout the month or year.
The following categories of goods were top-selling within the last few months of 2021:
Finally, it is worth mentioning that when choosing a potential direction for trade, do not rely only on data on best-selling goods. You also need to adequately assess your capabilities. Remember that Amazon bestsellers are popular with other sellers, i.e., in these positions, the competition is higher, which means you have to invest more in the promotion.