When Instagram was launched in 2010, nobody imagined that it would have billions of people using it and that it would also emerge so popular as a business marketing platform. Many small and medium businesses are actively using Instagram to grow their business and reach out to customers. IG especially got a boost in 2020 after Covid-19, when people got more active on social media websites than ever before. Today, almost everyone has an Instagram account that is either for social or business networking. And as the number of Instagram pages is increasing, the challenge and complexities are also increasing.
With the growing number of users on the platform, there is also a growing competition for businesses to outshine others. Being on Instagram is no more a matter of choice for business owners and influencers. And unless they know how to get discovered, there is no use being there. Instagram is also trying its best to level it up with regular updates.
Everyone wants to have more followers, and one of the best ways would be to hire professional services like the IG growth service from SimplyGram. In addition to using professional services, it is important to follow some basic tips that will keep your posts flooded with likes and comments and more people following you.
It is important to have posts related to your niche so that users know what to expect. Search Bar in Instagram works on keywords. Pick a niche for your page and find the keywords for your audience to find you. Add those keywords with your Profile name, Optimize the Bio with the relevant keywords, and add relatable keywords in every post of your page.
The pictures and videos that you share on IG must be attractive or eye-catching. Follow a fixed style or pattern when it comes to the way images are clicked and presented. It helps in branding. Using catchy slogans and captions works great!
Instagram allows you to place 30 hashtags but adding them all in every post may not help you. In most cases, it is found that adding a combination of small, medium, and large volume hashtags in the ratio of 4:2:1 and limit of 15 to 18 hashtags helps rank faster. Avoid adding super-popular hashtags, as they might not give you satisfactory results. For a story, the maximum hashtag limit is 10.
Visuals are always the winner. Follow a grid pattern, combination of shapes, and brand colors that can pull most for your audience. You also need to work on the quality of content than the quantity.
Instead of just working blindly on your way, keep your eyes open to what your competitors are doing. By deeply analyzing their strategies, you can learn a lot; and who knows it may prove to be a turning point. You can also take ideas for your content by checking out their most loved content and pulling the audiences to your page.
You can try engaging on the content of bigger brands. Participate in giveaways and collaboration and tag them in your post; they might tag you back or share with their audience, which can be a game-changer for your account. You can also pick budding brands and collaborate, as they might grow into bigger ones in the future and help you back.
You can try engaging on the content of bigger brands. Participate in giveaways and collaboration and tag them in your post; they might tag you back or share with their audience, which can be a game-changer for your account. You can also pick budding brands and collaborate, as they might grow into bigger ones in the future and help you back.
These tips are going to help you go viral on Instagram for sure. However, you need to keep track of other advanced ways and parameters as well. And yes, always keep working on quality instead of quantity of your content. There are high chances your followers may leave if they do not love your content, no matter how hard you work on the strategies.