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High/Low Context.
Context is best defined as the array of stimuli surrounding a communication event including: body gestures; tone of voice; physical distance between interlocutors; time of day; weather; societal norms; geographic place of communication; and other external factors.
There are two types of contexts: high-context and low-context. The essential difference between the two is the importance that each culture places on the context versus the actual message itself.
High-Context. High-context cultures assign primary importance to the stimuli surrounding a message and secondary importance to the message itself. In a high context culture, you will hear communication norms like what matters isn't what is said but who said it, no talking in church, and it's not what you say but how you say it. High-context cultures need more time to make decisions and perform transactions than low-context cultures. There are a lot of read-between-the-lines scenarios.
According to Nitish Singh, high context cultures have close connections among group members, and everybody knows what every other person knows. Most information is intrinsically known (implicit) rather than explicit (2005 55). A good example of high-context communication: a husband and wife see each other across a crowded room at a party and wink affectionately. Outside observers will never know the explicit message that is communicated, or observers may misinterpret the message (they are saying they love each other - oh, how nice!). In fact, the couple may simply be indicating that it is time to leave the party, drive home, let the dog out, and put the kids to bed. According to Singh, In general, high-context cultures use more symbols and non-verbal cues in communication. Meaning is embedded in a situational context (2005 55).
High context cultures tend to have legal systems rooted in testimonial, rank (for example: what is the societal class or official rank of the person who is charged with theft in this case?), and assign credibility to informal networks of family, friends and associates over institutions, bureaucracies and governments.
Low-Context. Low-Context cultures assign primary meaning to the objective communication message and secondary meaning to the context. In a low context culture, you will hear communication norms like just the facts please, give me the bottom line and tell it to me in plain English / like it is. Low-context cultures emphasize speed, accuracy, and efficiency in communication (a lean message is preferred). According to Singh, low-context cultures are logical, linear, action-oriented, and the mass of information is explicit and formalized. Communication is expected to proceed in a rational, verbal, and explicit way (2005 55). Concrete, not abstract, meaning is expected.
Low-context cultures place great emphasis on the written word and tend to have legal systems rooted in writing such as a constitution and other governing documents. In some situations, legal bureaucracies supplant the role of informal networks of friends, family, and associates.
Within the frame of context one finds a subset of cultural categories based on time. All cultures either have a monochromatic or polychromatic sense of time. In monochromatic culture, time is perceived in a linear fashion. Hence the expressions time marches on and time is like a river flowing to the sea. Linear (time marches on). Monochromatic (or monochromic) cultures organize themselves around a calendar and emphasize punctuality. Low-context cultures tend to be monochromatic. In polychromatic (or polychromic) cultures, there are many things going on at once. Events are organized and remembered circularly. In some polychromic societies, the past is not something to be forgotten but rather past events continue to evolve and develop in the present time. Polychromic cultures tend to be high-context.
Answer this Question: "why do we care bout time? whats time? "
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Why do we care bout time? whats time?



Why do we care bout time? whats time?
why do we care bout time? whats time? can you make it an easy explanation please